UGG, 33 Brompton Road

Founded in Australia in the 1960’s, UGG’s warming and supremely comfortable  footwear was originally designed to keep surfers’ feet warm after early morning sessions. With a rise in popularity globally, in the early 2000’s, UGG has made an enormous comeback with its iconic footwear that combines comfort, style, and durability. UGG is expanding its ‘footprint’ with the opening of this brand-new store on Brompton Road. Shoppers looking for the ultimate combination of comfort and style will find a warm welcome at UGG in Knightsbridge.

Aesop, 43 Brompton Road

Also originating from down under, Aesop is renowned for its global presence, with stores and offices spanning continents. As part of its expansion, Aesop unveiled its inaugural signature store in The Knightsbridge Estate at the end of June. Aesop’s design ethos is deeply rooted in cultural diversity and environmental harmony, reflected in each space’s distinctive yet functional ambiance. Emphasising the connection between physical surroundings and personal well-being, Aesop’s architectural philosophy aims to seamlessly integrate within the local area while preserving its essence.

The Aesop Knightsbridge store, crafted by an in-house architect, epitomises this ethos. Aesop stores offer immersive, educational, and sensorial experiences, indulging in aromatic delights, sipping tea, and benefitting from personalised skincare advice. A testament to simplicity, quality, and botanical efficacy, Aesop resonates with the discerning clientele of The Knightsbridge Estate, offering elegant scents and transformative products crafted to enhance everyday living.

The Knightsbridge Estate continues to attract iconic brands and high-spending footfall, including flagship stores by Burberry and Apple. The estate’s team is committed to a considered and curated approach to tenant mix, to ensure the best shopper experience.

These latest openings come on top of the recent successful launches of CLAP restaurant, the new Breitling store and the estate’s successful residential development, Knightsbridge Gardens. The estate is leading the way in the build-to-rent market with proof of concept in the Prime London Development, where apartments tend to be snapped up as soon as they hit the market.

On behalf of The Knightsbridge Estate, Makoto Fukui of Schroders commented: “The openings of iconic brands such as Breitling, Ugg, and Aesop on The Knightsbridge Estate, together with the successful lettings of Knightsbridge Gardens apartments and One Hooper’s Court offices, is testament to the positive ongoing investment going into the estate and across Knightsbridge. We’re committed to the continued evolution of this unique and vibrant destination, enabled by the owners’ long-term investment and strategy.”

Read about our recent openings on the estate: www.theknightsbridgeestate.co.uk/summer-at-the-knightsbridge-estate/